I think it has offered a lot of opportunities. I mean when we look back, 1998 Google was only set up.
I mean LinkedIn, Twitter is only recent phenomenon we have. Personally I think there's great opportunities in terms of reaching your customers, reaching clients whether it's B to B, B to C.
But I always think there's also... the world's become more visible so maybe things you got away with in the past is no longer possible.
So I think my view is using social media is a great way of promoting your business but also keep aware of social media also comes with potential pitfalls if you don't use it in the right way.